Third-party cookies are snippets of code that allow third parties to track users. If a user visits a particular website and then clicks on an ad from the site they visited, the advertiser will see what websites they have been browsing on.
This can lead to invasive marketing tactics because advertisers know everything about you and your internet habits. This blog post will discuss how third-party cookies work and some simple ways to avoid them when entering sites!
Cookies are small files websites can put into computers or mobile phones. They help the website remember who you are and what you like to do while there. By default, most web browsers will allow these files to be saved.
This means that third parties can track the websites you visit with cookies and use them for marketing purposes.
Ways to protect yourself from extensive tracking:
- Customize your browser settings so that it only allows certain types of cookies to be saved.
- Use a browser plugin that will block installing all third-party cookies on your computer or mobile phone.
- Use a Windows VPN will mask your IP address and make it impossible for third parties to track your browsing habits by using cookies
- Delete existing third-party cookie files periodically (also known as web bugs)
- These methods are straightforward but often overlooked since most people don’t know about them! In this blog post, we have covered these strategies and more so that you can avoid third-party cookies when entering sites
- When you visit a site, it will place cookies on your device so that the next time you visit, it recognizes who you are and can offer a more personalized experience. This isn’t necessarily a bad thing, but it can be very invasive when third-party companies use these cookies to track your internet activity.
Third-party cookies are often used to track the web activity of users.
This means that advertisers can see exactly what you’ve been browsing on the internet and will use this to advertise their products.
Third-party cookies are snippets of code that allow third parties to track users. If a user visits a website, they then click on an ad from the site they visited; for example, the advertiser would see what websites the user has been browsing.
This can lead to invasive marketing tactics because advertisers know everything about you and your internet habits, meaning they can use this information to advertise their products more effectively.
Why should I care about third-party cookies?
It would help if you cared because third-party cookies are a form of tracking which promises to serve the interests of everyone but will only serve the interests of those with the most money.
Third-party cookies may use “non-persistent” or “session” cookies where they identify you for one site and then transfer that identification to another site so that both sites react as if it’s just you visiting repeatedly. This means that even if you never revisit either site, these companies still know your identity from your lack of activity on their first site.
Third-party cookies store information such as IP address, user agent, and last column values for statistics purposes. They help to identify your browsing patterns which advertisers then monetize.
To avoid all third-party cookie tracking, web browsers provide the option of blocking or deleting them one at a time manually or using an add-on like Ghostery (only blocks 3rd party domains) or BetterPrivacy (blocks every possible thing it can).
The most popular browsers also have extensions/plugins that allow you to easily browse without using any 3rd party data storage at all, such as:
- Firefox’s “NoScript” plugin will disable all scripts, including third-party cookies.
- The browser Opera has a built-in function that can be activated to block third parties from tracking your browsing habits
- Google Chrome also offers an extension called ‘Keep My Opt Outs’ that blocks third-party data storage requests.
The use of third-party cookies can be avoided by deleting them from your browser and using private browsing mode.
Deleting third-party cookies
You can delete third-party cookies by following these simple steps:
- Visit the “Settings” tab on your browser’s menu bar. Click “Privacy.” Select a content setting (e.g., ‘Block all’). Click the blue link that reads “Show Cookies” to reveal any offending cookies, and click “Remove All.”
- Deleting third-party cookies will not delete personal information or data from your computer, but it will prevent companies from tracking you.
- Using private browsing mode will also help avoid third-party cookies, as it does not allow any data to be saved. To do this:
- Visit the “Settings” tab on your browser’s menu bar. Go to Private Browsing. Then select a content setting (e.g., ‘Block all.’). When you close out of Private Browsing, any information that was collected will be deleted.
Third-party cookies are snippets of code that allow third parties to track users when they visit a website and then click on an ad from the site they visited, for example.
The use of third-party cookies can be avoided by deleting them from your browser and using private browsing mode or choosing a content setting that blocks all third-party cookies.
To avoid being tracked online, make sure to clear all history and cache when leaving sites with sensitive information like banking websites or sites with logins.
If delete all your history can’t be done, try clearing only one day at a time not to forget what was done during that period.