Monday, September 28, 2020

Is Facebook really going to integrate WhatsApp, Messenger and Instagram?

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Anwer Khan
Anwer is passionate about helping others to understand this complex web called the Internet. He also has interests Mobile Phones, Movies and Golf.

I am sure if you love to follow tech news you might already have come across news articles writing in that Facebook is going to integrate all their messaging services, the Facebook messenger, the Whatsapp messenger, and Instagram.

In the fact that the report comes from a credible show like The New York Times.


So, is Mark Zuckerberg really planning to integrate Facebook Messenger, Instagram, and WhatsApp? We try to answer the question in this article.

First of all, the integration does not mean that Facebook is going to kill all these apps and will come up with a singular app which can be used by all of its uses of different apps.

It actually means that there will be tight integration between these apps, so that the user of one particular service will be able to message someone on the other messaging service.

It means that people who are on Facebook and are using Facebook Messenger can actually message someone on WhatsApp.

As weird as it may sound it might soon be a reality.

There is proper reasoning given by Facebook, here is an excerpt from the statement issued by a Facebook spokesperson.

“We’re working on making more of our messaging products end-to-end encrypted and considering ways to make it easier to reach friends and family across networks.

As you would expect, there is a lot of discussion and debate as we begin the long process of figuring out all the details of how this will work.”

Facebook plans to develop a large ecosystem for its uses for a seamless messaging experience and hopes to increase the engagement as well.

Facebook, which largely makes money from selling ads on its platform, has already got Facebook messenger and the Instagram onboard when it comes to serving ads and is soon planning to introduce ads to WhatsApp status.

This new decision for integrating all the three apps might be a way to make the transition more seamless, as Facebook might be able to get more data for more targeted advertisements.

Are the people really going to like this decision when it is rolled out? only time will tell, we will have to wait and watch for it to happen. Will surely be updating this article with more information when it comes our way.

 

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